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YMCA California - Social Media Success

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PRESENTATION OUTLINE

SOCIAL MEDIA SUCCESS

not everything you need to know but hopefully some things that are useful

HOUSEKEEPING

  • @afpvancouver | @bradyjosephson
  • slides, links & more on recharity.ca
  • caveats & biases
  • write down 3 things

you don't have to do anything

social supports strategy

Photo by John-Morgan

you are not the hero

are you on your phone right now?

Photo by Xraijs_

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7 I'S OF FUNDRAISING FRAMEWORK

  • identify
  • invite
  • inform
  • interest
  • involve
  • invest
  • inspire

identify

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invite

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inform

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interest

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involve

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invest

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CHIMP FUNDRAISING PAGE DONATION SOURCE

Source: Social Media Report

PEER GIVING REVENUE BY SOURCE

inspire

empower fundraising

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