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Slide Notes

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Planet Themes

Idea Theme by Ray Garcia buy StartUP Cards at amazon.com/author/raygarcia

PRESENTATION OUTLINE

Planet Themes by Ray Garcia

buy StartUP Cards at amazon.com/author/raygarcia

Economic Freedom

self-determination of creating value
Photo by Gamma Man

HUMANIZE

who do you want to serve?
Photo by flequi

Who are you?

What do you have to offer?
Photo by zubrow

EXERCISE
make a suggestion, combine into a theme,
sell it to others

Photo by chooyutshing

NYC

  • global living lab
  • microcosm of hope
  • tale of 2 cities
  • diversity of competition
Photo by pamhule

Trends

  • Urban spaces reclaimed
  • Local food & greening
  • Carless transport
  • Service expertise
  • Self-help through education
  • On-demand local economies
Photo by Dizingof

THEMES

  • Economic Justice
  • Health / Food
  • Education / Media
  • Urban / Activism
  • Place / Safe
Photo by ecstaticist

TECHNIQUE

  • Imitate what works
  • Make it better tomorrow
  • If broken then FIX it
  • Do good / make money
  • everyONE everyWHERE

EXAMPLE

CUSTOMER

FOR THE BLIND and AGING

NEED OR DESIRE

WHO WALK IN CITIES

PRODUCT

SIGHT STICK

BENEFIT

PREVENTS ACCIDENTS

MARKET

FOR 300 MILLION BLIND PEOPLE
Photo by Dr Case

COMPETITION

UNLIKE CONVENTIONAL STICKS

HOW

IT USES SENSORS TO SIGNAL DANGER

When

its available in DEC 2015
Photo by beneneuman

Where

ONLINE AND LOCAL DRUG STORES
Photo by ChrisGoldNY

Urgency

PRE-ORDER your size now for 50% OFF
Photo by Ed Yourdon

Take Away

TELL YOUR AGING PARENTS

CROSS SELL

WE CAN ORDER REPLACEMENT PARTS NOW

COMEBACK

VISIT WITH A PHOTO FOR HOW YOU USED IT
Photo by skippyjon

Planet Themes by Ray Garcia

buy StartUP Cards at amazon.com/author/raygarcia