Welcome Builders!

Cheryl Spangler Team:

Cheryl Spangler (703) 216-1491
Sarah Syverson (540) 226-0203

To schedule an appointment to discuss how we can help you sell your homes, condo's, commercial building, land or property, contact us at the numbers above via text

**According to the National Association of Realtors 2014 Home Buyers and Sellers Report**

New home purchases continue to drag at a share of 16
percent of all recent home purchases.

New home purchasers bought a new home to avoid
renovations or problems with plumbing or electrical, and the ability to customize their home. Home buyers who bought previously owned homes purchased their home for a better price and overall value and the charm and character their home provides.

The typical home purchased was 1,870 square feet in
size, was built in 1993, and had three bedrooms and two bathrooms.

Seventy-nine percent of home buyers purchased a
detached single-family home.

Thirteen percent of recent buyers over the age of 50
bought a home in senior-related housing.

When considering the purchase of a home, heating and cooling costs were at least somewhat important to 86 percent of buyers and commuting costs were considered at least somewhat important by 70 percent of buyers.

Buyers expect to live in their home for 12 years after
buying.

The Home Search Process

For 43 percent of home buyers, the first step in the
home-buying process was looking online for properties
and 12 percent of home buyers first looked online for
information about the home buying process.

Ninety-two percent of buyers use the internet in some
way in their home search process and 50 percent of
buyers use a mobile website or application in their home search.

Real estate agents were viewed as a useful information source by 98 percent of buyers who used an agent while searching for a home.

The typical home buyer searched for 10 weeks and
viewed 10 homes—this is two weeks shorter than the
previous year’s report.

Approximately nine in 10 recent buyers were at least
somewhat satisfied with the home buying process.

For more than half of buyers finding the right home was the most difficult step in the home buying process.

Approximately nine in 10 recent buyers were at least
somewhat satisfied with the home buying process.
Home Buying and Real Estate Professionals

Eighty-eight percent of buyers purchased their home
through a real estate agent or broker—a share that has steadily increased from 69 percent in 2001.

Forty percent of buyers found their agent through a
referral from a friend or family member and 12 percent
used an agent they had used before to buy or sell a home.

Have you noticed a trend in your closing time? Research has shown that it takes between 12-18 months before a buyer is ready to do a transaction. Consumers are more interested in gathering up as much possible information about the property, local neighborhoods, market conditions, schools and recreation. They do not want to be harassed with constant calls and emails. It comes as no surprise that consumers want their Realtors® to understand their fears and be more patient

This correlates with the first positive characteristic that consumers want. A patient Realtor® does not stalk their prospects. Having a website that only shares information if the person enters their email address will surely scare off your potential leads. The main fear is that entering an email address will allow agents to bombard the potential lead with spam emails.

What you may feel is a good marketing tactic is actually perceived quite differently from the person who is on the receiving end. So keep a healthy balance and allow people to freely go through your website at their will and entice them to share their information by offering an incentive or a report that adds value.

Since consumers are scared about making the big move, having as much information at their finger tips is extremely important. Having a well put together website that has tons of pictures of the house, videos and information about schools, neighborhood activities and recreation will put your customer at ease. As one panelist said “No pictures?.. I’m gone!”.

According to quite a few panelists, an agent that is social media savvy was a bonus. However, an agent that had too many ads, posted too frequently and constantly bombarded clients with hard selling techniques got deleted very quickly. Panelists expressed that Facebook was a place to connect socially, not to do business, so posts that added value to their customers such as understanding the market, renovation ideas etc.. were more acceptable.

Hard selling tactics are somewhat a thing of the past. Clients want a human and not someone who is SELL, SELL, SELL driven. It’s a big decision for people to make, and being pushy and in their face will harm your reputation. Make sure you have a great real estate website that provides them with as much information as possible, from their property wants and needs to neighborhood and market information and be patient!

Having the Cheryl Spangler Team, Builders are more likely to sell out their condo's, townhomes and single family units faster and for more money.

Hard selling tactics are somewhat a thing of the past. Clients want a human and not someone who is SELL, SELL, SELL driven. It’s a big decision for people to make, and being pushy and in their face will harm your reputation. Make sure you have a great real estate website that provides them with as much information as possible, from their property wants and needs to neighborhood and market information and be patient!

Having FORBZ Real Estate Group at your side, Builders are more likely to sell out their condo's, townhomes and single family units faster and for more money.