1 of 25

Slide Notes

DownloadGo Live

The Top 5 Sales Questions

Published on Dec 01, 2015

No Description

PRESENTATION OUTLINE

The Top 5 Sales Questions

How to Find Out What Your Client Wants

If you’re a sales professional, there are five questions that will let you know exactly what your customer wants, what they don’t want, and how to propose and position what it is you have to offer.

Top 5 Sales Questions

  • Questions #1 – What Do You Want?
Photo by mag3737

Top 5 Sales Questions

Photo by mag3737

Top 5 Sales Questions

  • Question #2 - What’s Important To You About….?
Photo by mag3737

Many salespeople just forget to ask these questions?

Photo by mr.beaver

How are you going to position anything if you don’t know the things that’s important to the prospect?

Photo by mr.beaver

Write down what they say because the words the prospect uses are the words that have a resonance for them.

Photo by mr.beaver

These two question are about finding their values about the product or service

Photo by mr.beaver

Top 5 Sales Questions

  • Question #3: Why Is That Important?
Photo by colemama

Here what we’re trying to find out is one of the important motivations for them.

Photo by colemama

Is the person trying to achieve or gain something from the product/service, or are they trying to prevent or solve a problem?

Photo by colemama

Is the prospect moving towards (gain) or moving away (pain, don't want).

Photo by colemama

This gives you an indication of how to speak to your prospect.

Either you show them what they’ll gain, this will enable you to look more successful with your prospect, or what they’re trying to avoid. This way you won’t look like you’re unsuccessful with your prospect.

Photo by colemama

Top 5 sales questions

  • Question #4 – How Will You Know if You’ve Made The Right Decision?

With this question you’re trying to find out does the person decide for themselves, by their own criteria and their own judgments (internal)...

...or do they decide based on outside criteria or outside influences (external).

This gives you more information about what’s going to help that person decide or buy.

Top 5 Sales questions

  • Question #5 – Why Did You Choose To Look For This Product/Service Now?
Photo by edkohler

The question, “Why did you choose..?” is going to give you two kinds of answers.

1. If the person gives you a list of reasons you need to talk to them about all of the options that your product/service comes with.

Photo by Great Beyond

2. If they don’t tell you why but instead they tell you the story, they’re not so interested in all of the options with the product/service.

They Want to KNow

  • How does it work
  • What do they have to do to buy it
  • What are the steps in the buying process?

Use these 5 questions and watch your sales grow!

Gregg Swanson is owner of Warrior Mind Coaching and specializes in sales and business performance. He can be contacted at coach@warriormindcoach.com and his LinkedIn profile can be reviewed at http://greggswanson.com