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THE STORY

Published on Nov 20, 2015

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PRESENTATION OUTLINE

THE STORY

What's behind it?

Book //
Lucky no. 7

Story Platform

Web; Insta

PEOPLE

Who? Why?

Trademark Team

please, we wanna know you!

Brands

Inspirations; Products

The Seven

Movement Icons; Brand Owners; Key KOLs

A SYMBOL!

UGC

A platform for people to share their own story.

INSTAGRAM

#proud2belocal

local things that make you proud

#localstories

picture; movie competition; story about a local product you own

#localmovie

10 sec. movie competition

#localootd

ootd. local products only!

regrammable quotes

that strikes people at heart

Discount Post

D-day pic; Logo as Display Picture

Meme

'nuff said, tee hee

Etc.

we'll email you the document!

OFFLINE

Petition

"I'm with you in this!"

Wearable Trademark

small giveaways that people can wear everyday

FOR TENANTS

101th Booth

By Mass Voting

Campaign Contest

What's your story?

What's your best product?

Compete your creations!

A QUICK SUMMARY:
STORY
MEME
UGC PLATFORMS