Copy of Facebook Marketing by George Cuevas

1 of 51

Slide Notes

Copy of Facebook Marketing

Published on Nov 19, 2015

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PRESENTATION OUTLINE

Facebook Marketing

Part 3: Marketing Strategies & Techniques

Photo by JH Images.co.uk

This Strategy is for

Using Your Personal Profile on Facebook

Photo by Chris Smith/Out of Chicago

Facebook is your

Online Database / Sphere of Influence

Photo by Ame Otoko

We use certain techniques for marketing on Facebook. These are all are for creating engagement.

Photo by Stuck in Customs

Facebook TECHNIQUES

The 60/40 Rule
Sell Without Selling
Story Telling
Creative Photos & Video
Creative Copywriting

Photo by kevin dooley

Dont OVERLOAD

Your personal profile with real estate posts...

Have to Keep It Social

60% of the Time

Photo by presta

no hard sells

Its called Social Media for a Reason...

Photo by Jason A. Howie

its not this

Keep it Social and be Creative...

Photo by IN 30 MINUTES Guides

10.

dont abuse

Your connections on Facebook

Photo by stanrandom

11.

Your Connections

They are an ASSET

Photo by .sandhu

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audience

Your Connections on Social are your Audience

Photo by k4r10

13.

A Connection Doesnt mean

they want to buy or sell a house

Photo by MarkMoz12

14.

REAL ESTATE POSTS

40% of the Time

Photo by Nanagyei

15.

Types of REal estate posts

You In Action
Crazy, Cool, Funny things in Houses
Happy Clients and Happy Meetings
Funny Real Estate Videos
Share your day creativly

Photo by oatsy40

16.

have fun

Don't overthink it, Don't oversell it, It's Not Advertising

Photo by desertdutchman

17.

SELL WITHOUT SELLING

MAKE YOUR MARKETING VALUABLE

18.

WE DON'T SELL

WE INFORM, ENTERTAIN, CREATE AWARNESS, AND ARE COOL

Photo by Images_of_Money

19.

its not this

Keep it Social and be Creative...

Photo by IN 30 MINUTES Guides

20.

YOUTILITY

Photo by nmxlive.com

21.

MARKETING SO USEFUL PEOPLE WILL WANT MORE OF IT, JAY BAER

Photo by The Sales Whisperer

22.

MARKETING is NOT

ADVERTISING

Photo by rooneg

23.

DIRECT ADVERTISING DOESNT WORK ON SOCIAL MEDIA....

Photo by SenseiAlan

24.

STORY TELLING

THE WAY WE COMMUNICATE

25.

THIS IS HOW WE

SELL WITHOUT SELLING

Photo by rishibando

26.

TELL STORIES

REALLY EFFECTIVE COMMUNICATION HAPPENS WHEN WE

Photo by RachelC

27.

CAVEMAN DAYS

STORY TELLING GOES BACK TO

Photo by thinkjose

28.

we can tell short and long stories with creative copywriting, images, and video....

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we are all pre-programed to communicate with stories in our human DNA...

Photo by NASA Goddard Photo and Video

30.

CREATIVE IMAGES

A Picture is Worth a 1000 Words...

31.

IMAGES CAN HELP

TELL YOUR STORIES...

Photo by Michael Bolognesi

32.

BOY

33.

Untitled Slide

Photo by Hammonton Photography

34.

Tiananmen Sqaure

1989 - Beijing, China

35.

BE CREATIVE

WITH YOUR IMAGES

Photo by Adam Melancon

39.

Your Phone

IS ALL YOU NEED TO CREATE GREAT VISUALS

Photo by mark sebastian

40.

CREATIVE VIDEOS

VIDEOS

41.

FACEBOOK IS

BANKING ON THE FUTURE OF VIDEO IN THE NEWSFEED

Photo by ZapTheDingbat

42.

VIDEO SHOULD

HELP TELL YOUR STORY, SAME AS THE PICTURES

Photo by Patricia Figueira

43.

using video is just another tool you have for communicating your messages on facebook....

Photo by See-ming Lee 李思明 SML

44.

WATCH

FACEBOOK VIDEO EXAMPLES BELOW

Photo by @Doug88888

45.

CREATIVE COPYWRITING

THE POWER OF EFFETIVE WORDS

46.

CRAFTING WORDS

COPYWRITING SHOULD BE SIMPLE AND TO THE POINT

Photo by TempusVolat

47.

YOUR MESSAGE

SHOULD BE SIMPLE AND TO THE POINT

Photo by Steve -

48.

CALL TO ACTION

BE DIRECT, MAKE IT SIMPLE

Photo by Fey Ilyas

49.

HAVE A POINT

YOUR MARKETING MESSAGES SHOULD ALWAYS

Photo by Robert Bejil Productions

50.

ALL OF THESE TECHNIQUES ARE USED WHEN CREATING YOUR OWN FACEBOOK MARKETING POSTS

51.

have fun

marketing is awesome

Photo by desertdutchman

George Cuevas

Haiku Deck Pro User

http://www.agentredefined.com

Slide Notes