DUKE ENERGY

SITE MARKER

• Location Technology Company : Specialize in site selection and GIS
• System Design and implementation, location based apps, mobile
• Work with small franchises up to large Fortune 500
• Eric Pollard : Miami of Ohio Alumni, Urban and Regional Planning
• eric@sitemarker.com, Office:704-271-4700, Cell:757-286-7290

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MOBILE/CLOUD CAPTURE

• Customer uses mobile app w/ prebuilt form to send coordinates/UID/#lights
• Mailer w/download URL, credentials, URL for basic video/html instructions
• Incentive is bill rebate ($10-$20 range)
• UID will allow for tabular data joins, mapping for spatial data joins
• Data is stored in secure cloud account

NEEDS

• Link existing data in db's by location/UID
• Address, original sale/date/cost/type of lights/etc
• Customer captured will be transferred through cloud, all else linked locally
• Output will be spatial database, can be analyzed or used as tabular data
• Operations dashboard for mgmt

COST

• Budget: $250,000
• $150,000 in pilot rebates for 10,000 customers at $15
• $50-70 K for system/software/accounts
• $30-$50 K remaining
• Incentive for customer is monetary rebate

FUTURE

• Duke tech performs capture of each individual light fixture/data at install
• Existing are flagged for "check" when repair/service is made by technician
• Full analysis capabilities to benefit marketing initiatives, cost savings for resources

CONCERNS

• Quality check : customer capture via service technicians/data check
• Cost of rebates vs. number of customers, alternatives?
• Commercial customers with multiple locations/one bill address
• Response rate and methods to "follow-up" with customers
• Single adress location capture vs. Individual fixture capture

NEXT STEPS

• Need customer count and adresses
• Will plot out customers
• Will get exact system/software pricing

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