Directions:
Each student will develop a marketing campaign for physical activity for his or her favorite
activity. The marketing campaign could include a power point presentation, a brochure, a
newspaper, video, skit, or a prezi.
Part 1 (15 pts.) –
The project should communicate the importance, benefits and factors that
lead to the enjoyment of the activity. The goal of the project is to motivate and encourage
others to engage in physical activity or a specific physical activity outside of school.
Part 2 (15 pts.) –
The marketing campaign should identify the potential for social interaction and
selfexpression with the chosen activity. Describe your personal feelings that result from
participating in the activity.
