6 Marketing Strategies

When used correctly marketing can be single biggest profit making tool for boost your business.

Money invested in marketing of your business will undoubtedly give you your biggest return on investment.

The returns on effective marketing is greater than any other form of financial investment.

Effective marketing puts in your hands the power of leverage.

Consider This..
If you are already running an ad and getting 5 calls a week from it, by simply changing a headline you could double your calls.

If you now improve your closing ratio by 10% you could now have more sales per year for the same investment in advertising you were already making.

All you have to do is experiment, test different offers, headlines and target groups.

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• Track Your Marketing Response
• Develop Your Unique Selling Proposition
• Test Different Strategies, Advertisements and Prices
• Ask Your Customers What They Want
• Tell Your Customers the “Reasons Why”
• Market to Existing Customers

1. Track Your Marketing Response

• Its critical that you know whether your ads and promotions are working or not
• You should never run any promotion unless you have a way to monitor and track the results generated. You must know what your advertisement or promotion delivered for the money spent You must monitor everything you do. This is at the core of all your successful marketing.
• You must know what your ad or promotion delivered for the money spent

You must monitor everything you do. This is at the core of all your successful marketing.

2. Develop Your Unique Selling Proposition

• If you want your business to grow you must have a compelling reason why customers should do business with you It could be the fact that you are quicker, smarter, longer warranty etc and should be used in all your marketing messages.
• It could be the fact that you are quicker, smarter, longer warranty etc and should be used in all your marketing messages.

You need to ask yourself...
"Why should my prospects do business with me vs my competitors?"

You must have something unique to say, say it well and say it often as to why they should shop with you.

3. Test Different Strategies, Ads and Prices

• Never guess at what products to sell or what strategy and price you will use.
• Let the marketplace and customer tell you what they want by testing on a small scale and observing the results.
• There is more money to be made through testing.

4. Ask Your Customers What They Want

• Ask yourself what your customers really want or need in the product or service you offer.
• What is the end benefit they are really after when they buy your product or service? ASK THEM!!
• ASK THEM!!

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• It’s not always the lowest PRICE. They may rather reliable delivery, dependable results, convenience, ease of application etc. They will love to tell you if you ask.
• They may rather reliable delivery, dependable results, convenience, ease of application etc.
• They will love to tell you if you ask.

5. Tell Your Customers the “Reasons Why”

• Always tell your customers the “reason why” when you make an offer, ask for a sale or any other proposition
• Develop your sales argument as to the reasons why they should do business with you.

Even if you don’t have another product to sell, find another business with a product or service (logical add-on) that your customer will want

We implement marketing systems to increase sales by 105%+ without spending more money on advertising...Guaranteed!