Principles of Design

Balance

Balance Cont.

• Symetrical - Elements are balanced across whole page.

Balance Cont.

• Asymetrical - Elements are not balanced across whole page.

Radial

• Elements arranged in circular fashion.

Emphasis

How To Emphasize

• You can blur everything but the object.
• Make the point of emphasis the only color.

Contrast

Contrast Cont.

• Color - Distinguishability of different colors

Contrast Cont.

• Value - How clear the picture is.

Contrast Cont.

• Direction - Creating contrast in a certain area.

Rhythm

Rhythm Cont.

• Regular - A normal paced piece.

Rhythm

• Random - No particular rhythm or feel.

Rhythm

• Gradated - To gradually pass from one color to another.

Rhythm

• Graduated - arranged by depth.

Proportion

Proportion Cont.

• Scale - The size of an object.

Unity

Unity Cont.

• Unity of Ideas - Intertwining the ideas of the piece.

Unity Cont.

• Visual Unity - Uniting the pieces by colors are positioning.

Unity Cont.

• Harmony - Creating a quaint visual asthetic.

Economy

Movement

Movement Cont.

• Different Ways to Achieve:
• Motion Blur
• Streak Lines 
• Adding Reference Points