Establishing Communication
- Communicate for Action
- Request Tools
- Harness the Potential of Information-Age Tools
Communicate for Action
In the military, any communication (radio, print or verbal) from the leader is considered an order and is instantly obeyed by the subordinates. Military leaders are accordingly trained to deliver brief and concise orders that can be clearly understood and followed by the troops. People are trained to obey, and the consequences of not obeying can be extreme. Moreover, when joining the military, people know that this is what to expect and are, to some extent, “signed up” to the approach.
In the world outside the military, little of this holds true, particularly in buoyant economies or growth industries, where good talent is in high demand. Here, if a leader were to use a military approach to order giving, team members would quickly leave.
Leaders outside the military must use a different and more tactful approach. They must call upon options ranging from simple requests to tacit orders to get things done. These approaches are shown in the “Request Tool”:
Ask Politely
In most situations, a polite request is more likely to get the work done than a rude or arrogant demand.
For example: “I want this job done! or I don’t know how you do it!” or “Do this by 0900 hours tomorrow morning!” are anything but polite requests.
Rather, a polite request will be more likely to yield the results you desire. Such a request may include something along the lines of “Would it be possible to get this job done?” or “Are you able to get this job done by nine o’clock tomorrow morning?”
Both of these requests would be more effective than the previously mentioned demands, because neither implies a status gap. Moreover, such a polite request shows that you place a level of trust in your subordinate.
Ask Confidently
A confident request suggests authority, whereas a lack of confidence gives the impression that the request is not worthy or legitimate. A meek, halfhearted or wheedling request communicates a certain element of doubt as to whether the subordinates will comply, and therefore it reduces the likelihood of compliance.
Remember that if people you manage are being paid to perform their jobs, they are being paid to do what you ask. They are exchanging their labor and obedience for money. As such, you have the legitimate right to allocate work to them fairly, and they have the duty to do it willingly. This is where you can ask for things to be done with total self-confidence.
Ask Clearly
Make requests in a clear, brief and concise manner, using language that subordinates can understand. If instructions are lengthy or complex, it may be a good idea to put them down in writing.
Make Legitimate Requests
Requests should be consistent with the existing rules and policies of the company and should be in line with what is in the employee’s contract of employment or job description.
While it’s fair to expect some flexibility from the employee, it’s not fair to ask too much without renegotiating his or her terms of employment. (If an employee feels exploited, you can be sure that he or she will eventually look for work elsewhere.)
Request with Reasoning (When Necessary)
At times, an unusual request may get the employee wondering, “Why do I have to do this” or “What a funny thing to do!”
If you think this is the case, it’s usually best to give the reason or rationale behind the request. Not only does this make the request seem fair, reasonable and legitimate, but it also gives the employee the context he or she needs to make good decisions while performing the task.
Follow Established Channels
You should, as far as possible, maintain the proper channels of authority and command.
Bypassing channels causes confusion as it disrupts agreed work patterns and disempowers other leaders within your organization who will necessarily want to re-establish their authority. Bypassing established channels is a great way of starting a “turf war”!
Exercise Authority Regularly
The regular exercise of authority creates a system whereby subordinates learn to make time for and follow your requests and to work under your authority.
Start with Common and Acceptable Requests
If you have taken over a new team or have unclear and ambiguous authority, it is best to start with the most acceptable and common requests that are normally made. Thereafter, you may slowly raise the scope of what you ask.
Insist on Compliance, and Check that Work Has Been Done
Non-compliance by a subordinate undermines your authority as a leader. Particularly when starting to work with someone new, make sure your requests have been complied with.
When you find that something hasn’t been done, you’ll want a good explanation, and you’ll want to know why this issue wasn’t referred back to you.
A good way of managing this situation is to have a list of work you’ve delegated and to run through the list with your team member on a routine basis. If you set it up so that the work on the list is due for completion by the next meeting, you will motivate your team member to complete the work before the meeting—no-one wants to be seen as a failure in meeting their objectives.
Show Concern & Patience
Sometimes you may have to be patient with a team member while he or she learns to work with you. During this time, it is important for you to stay calm and to win over his or her confidence in you as a leader.
However, if someone continually fails to meet targets, you then have to take appropriate action. Any less may undermine your credibility with people around you in your organization.
Advances in information and communication technologies have ushered in revolutionary changes in the workplace and in the way we communicate and conduct business. As a leader, you must be technology-savvy and you must exploit available technology to work smartly and efficiently.
Reductions in international communication costs and Internet tools make it extremely easy to stay in constant touch with distant / remote employees through email, chat, Voice Over IP, use of cell phones, etc.
These are now flexible enough for you to use to develop a good rapport with team members, in some cases without even meeting them.
While some people still feel uneasy working with someone they haven’t “looked them in the eye,” others are now successfully working with people they’ve never met before (or even spoken with).
As a leader, use all appropriate technologies to keep in touch with and be available to your team. Bear in mind the value of meeting people face-to-face, but also take advantage of technology where you can.