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RDM4149 W12

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1.

RDM4149 SUSTAINABLE BUSINESS PRACTICES

Sustainability, Innovation and Disruption
Photo by badsci
2.

DISRUPTIVE TECHNOLOGIES: CATCHING THE WAVE

The pioneer work of Bower & Christensen
Xerox
IBM
Blackberry
Blockbuster
Palm Pilot
Kodak
Nokia
Etc.
Photo by Duncan Rawlinson - Duncan.co - @thelastminute
3.

DEFINING DISRUPTION

Rewriting or threatening traditional products, services, processes & industries?
Photo by Endangered_Human
4.

DISRUPTION FREQUENTLY MEANS ...

... simplicity & affordability
Photo by Tax Credits
5.

THE CONCEPT OF EARLY ADOPTERS

When your current customers do not help
The case of Blackberry
The concept of innovative consumers and its marketing implications
Photo by betsyweber
6.

SUSTAINING VS DISRUPTIVE INNOVATIONS

Uber and Tesla are like Gilette 5th blade
Photo by abuakel
7.

THE LANGUAGE OF DISRUPTION

Management myopia - performance trajectory - incumbents & outsiders
Photo by JoãoMoura
8.

KEY PRINCIPLES

Failure-experimentation-forgetting about your current customers
Photo by photosteve101
9.

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10.

BRAINSTORMING

How to make sustainability affordable?
Link to Video: https://www.youtube.com/watch?v=yUAtIQDllo8
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11.

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Alain Imboden

Haiku Deck Pro User