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Personal Brand re-Boot (compressed)

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PRESENTATION OUTLINE

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PERSONAL BRAND re-BOOT

HELLMUTH & JOHNSON | June 16
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WHY BRAND?

Your brand is the way you're perceived.
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WHAT IS BRAND?

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IT'S A GUT FEELING

about a product, service, organization
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OR PERSON

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CORPORATE BRAND

is a THEY game
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PERSONAL BRAND

is a WE game
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PEOPLE BUY PEOPLE

not companies.
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WHO ARE YOU?

What's your story?
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SOLD AN AVERAGE OF

93 homes per year
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144 HOMES

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MOM

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JOEY

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WHAT ARE YOU KNOWN FOR?

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I GROW BRANDS

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KNOW YOUR STRENGTHS

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WHAT WOULD OTHERS

SAY YOU ARE KNOWN FOR?
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HOW DO YOU SHOW UP?

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OWN YOU

kellylucente.com
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VERBAL & NONVERBAL

COMMUNICATION SKILLS & ATTITUDE
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BREAKFAST WARS

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WHAT DO YOU LOOK LIKE ONLINE?

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DO YOU KNOW YOURS?

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RIGHT OR LEFT

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WE CHOOSE OUR TRIBES

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CONSIDER A BRAND AUDIT

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THANK YOU

Let's continue the conversation...

Kelly Lucente

www.retoolmarketing.com