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Slide Notes
Lecture by Helen Baxter, Creative Director, Mohawk Media
https://www.linkedin.com/in/helenbaxter/
Animation writer, producer and creative director of Mohawk Media. Background as web developer, digital producer and technology commentator on TV & Radio in UK, Aussie & NZ.
1994 - started publishing online with website for company while working at print magazine.
1997 - Started on *BBC Radio* in UK while working as an internet trainer - speak geek, explain complex topics in simple terms.
1999 - 2001 - Circle.com Big web agency - community producer
2001 - 2004 KnowledgeBoard.com - award winning community of Knowledge and Innovation for the European Commission.
2004 - 2009 Auckland
DJ on UPFM/Twisted Radio
VJ in clubs with live visual mixing
Live Streaming producer - PIYN
https://www.linkedin.com/in/helenbaxter/
Animation writer, producer and creative director of Mohawk Media. Background as web developer, digital producer and technology commentator on TV & Radio in UK, Aussie & NZ.
1994 - started publishing online with website for company while working at print magazine.
1997 - Started on *BBC Radio* in UK while working as an internet trainer - speak geek, explain complex topics in simple terms.
1999 - 2001 - Circle.com Big web agency - community producer
2001 - 2004 KnowledgeBoard.com - award winning community of Knowledge and Innovation for the European Commission.
2004 - 2009 Auckland
DJ on UPFM/Twisted Radio
VJ in clubs with live visual mixing
Live Streaming producer - PIYN
Media Toolkit
Published on Nov 06, 2015
Lecture by Helen Baxter from Mohawk Media at the New Zealand Broadcasting School in Christchurch.
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Helen Baxter
Media Toolkit
Lecture by Helen Baxter, Creative Director, Mohawk Media
https://www.linkedin.com/in/helenbaxter/
Animation writer, producer and creative director of Mohawk Media. Background as web developer, digital producer and technology commentator on TV & Radio in UK, Aussie & NZ.
1994 - started publishing online with website for company while working at print magazine.
1997 - Started on *BBC Radio* in UK while working as an internet trainer - speak geek, explain complex topics in simple terms.
1999 - 2001 - Circle.com Big web agency - community producer
2001 - 2004 KnowledgeBoard.com - award winning community of Knowledge and Innovation for the European Commission.
2004 - 2009 Auckland
DJ on UPFM/Twisted Radio
VJ in clubs with live visual mixing
Live Streaming producer - PIYN
https://www.linkedin.com/in/helenbaxter/
Animation writer, producer and creative director of Mohawk Media. Background as web developer, digital producer and technology commentator on TV & Radio in UK, Aussie & NZ.
1994 - started publishing online with website for company while working at print magazine.
1997 - Started on *BBC Radio* in UK while working as an internet trainer - speak geek, explain complex topics in simple terms.
1999 - 2001 - Circle.com Big web agency - community producer
2001 - 2004 KnowledgeBoard.com - award winning community of Knowledge and Innovation for the European Commission.
2004 - 2009 Auckland
DJ on UPFM/Twisted Radio
VJ in clubs with live visual mixing
Live Streaming producer - PIYN
Radio NZ
Digital Life / Virtual World
2006 - 2009 - From indie media back to mainstream media.
3 years as technology/science reporter on Radio NZ, National.
'Virtual World' on Afternoons with Jim Mora with partner Chelfyn Baxter
Fortnightly slot reporting on science and tech stories
Self produced, researched , presented - total freedom to report on big future focussed stories and debate their implications.
Almost like live sci-fi - Imagine this....
Also tech commentary, on news spots for SKY, TV3 & TVNZ.
3 years as technology/science reporter on Radio NZ, National.
'Virtual World' on Afternoons with Jim Mora with partner Chelfyn Baxter
Fortnightly slot reporting on science and tech stories
Self produced, researched , presented - total freedom to report on big future focussed stories and debate their implications.
Almost like live sci-fi - Imagine this....
Also tech commentary, on news spots for SKY, TV3 & TVNZ.
theg33kshow
1.0 Alt TV, SKY TV, Streamed, YouTube
Experimented with DIY TV in 2009
Oliver Driver called asked for help with ALT TV website and Orcon stream.
Traded website for 1/2 hour prime time slot , Friday nights, the g33k show for 8 weeks.
the g33k show 1.0 - Alt Tv
https://www.youtube.com/user/theg33kshow
Half the season made using a mobile phone camera given to us by Vodafone.
Produced from our living room in West Auckland.
Use early facial animation software designed for mobile phones - Crazy Talk.
https://www.reallusion.com
Now Adobe Character.
Oliver Driver called asked for help with ALT TV website and Orcon stream.
Traded website for 1/2 hour prime time slot , Friday nights, the g33k show for 8 weeks.
the g33k show 1.0 - Alt Tv
https://www.youtube.com/user/theg33kshow
Half the season made using a mobile phone camera given to us by Vodafone.
Produced from our living room in West Auckland.
Use early facial animation software designed for mobile phones - Crazy Talk.
https://www.reallusion.com
Now Adobe Character.
2.0 - Kiwi FM, Ustream, YouTube
the g33k show 2.0
Moved from Waitakere to Wellington in 2010.
Broadcast the g33k show live on the Radio Wammo breakfast show from Cuba Street,
Sent audio & video via Skype to Mediaworks studio in Auckland using XSplit.
National Radio - Kiwi Fm
Live stream - Ustream
Podcast - You Tube
http://theg33kshow.blogspot.com
Moved from Waitakere to Wellington in 2010.
Broadcast the g33k show live on the Radio Wammo breakfast show from Cuba Street,
Sent audio & video via Skype to Mediaworks studio in Auckland using XSplit.
National Radio - Kiwi Fm
Live stream - Ustream
Podcast - You Tube
http://theg33kshow.blogspot.com
Makertorium TV
Makertorium.tv (2013)
Look at kit, greenscreen, lightboxes, webcam and Rode podcasting mike.
'Maker' show at Te Papa. Over 50 exhibitions and 10,000 visitors.
Live streaming of interviews on Makertorium TV on Ustream TV using greenscreen & webcam.
Look at kit, greenscreen, lightboxes, webcam and Rode podcasting mike.
'Maker' show at Te Papa. Over 50 exhibitions and 10,000 visitors.
Live streaming of interviews on Makertorium TV on Ustream TV using greenscreen & webcam.
Dr Grordbort
MsBehaviour interviews Greg Broadmore (Dr Grordbort, Magic Leap, WETA)
Biggest live gigs:
Fair Go Live in 2014 on internet tech. Only Ad awards previously live!
Virtual MC - Intercommunity (2015)
http://www.internetsociety.org/intercommunity2015
MC for Internet Society live AGM at Net Hui in Auckland 2015.
Webcast in over 141 countries with live crosses to 15 regional nodes locations using Zoom.
Epic job as MC using Trello.
Speakers/panels on stage
Live crosses to 10 different countries with social media commentary.
Trello + Zoom + Terror/Adrenaline!
Biggest live gigs:
Fair Go Live in 2014 on internet tech. Only Ad awards previously live!
Virtual MC - Intercommunity (2015)
http://www.internetsociety.org/intercommunity2015
MC for Internet Society live AGM at Net Hui in Auckland 2015.
Webcast in over 141 countries with live crosses to 15 regional nodes locations using Zoom.
Epic job as MC using Trello.
Speakers/panels on stage
Live crosses to 10 different countries with social media commentary.
Trello + Zoom + Terror/Adrenaline!
Mohawk Media
I am now Creative Director of Mohawk Media.
Boutique communications agency specialising in animation, infographics and data driven storytelling for tech, science, health government and NGOs.
Dry content but fun medium.
Character based animations and motioncharts for stats.
Don't shy away from stats - great stories buried in them.
Niche that uses research, writing, radio, voiceovers, digital publishing and community engagement skills.
http://mohawkmedia.co.nz
Boutique communications agency specialising in animation, infographics and data driven storytelling for tech, science, health government and NGOs.
Dry content but fun medium.
Character based animations and motioncharts for stats.
Don't shy away from stats - great stories buried in them.
Niche that uses research, writing, radio, voiceovers, digital publishing and community engagement skills.
http://mohawkmedia.co.nz
Animation
What Matters Most to You?
What Matters Most to You?
Stats NZ commissioned an animation to encourage Kiwis to join a consultation on measuring well-being, for Indicators Aotearoa New Zealand – Ngā Tūtohu Aotearoa.
Watch the animation -
http://mohawkmedia.co.nz/video/what-matters-most-to-you/
Stats NZ commissioned an animation to encourage Kiwis to join a consultation on measuring well-being, for Indicators Aotearoa New Zealand – Ngā Tūtohu Aotearoa.
Watch the animation -
http://mohawkmedia.co.nz/video/what-matters-most-to-you/
2 Factor Authentication
Protect your accounts with 2FA - Internet NZ
Watch the animation:
http://mohawkmedia.co.nz/video/2-factor-authentication/
https://www.youtube.com/watch?v=WcICwab-mZA
Popular - password123, admin, dragon, letmein, hello, monkey, 123456, trustnoone
Watch the animation:
http://mohawkmedia.co.nz/video/2-factor-authentication/
https://www.youtube.com/watch?v=WcICwab-mZA
Popular - password123, admin, dragon, letmein, hello, monkey, 123456, trustnoone
Building Trust
The Office of the Privacy Commissioner required an English & te Reo Māori animation and infographic outlining privacy rights and responsibilities to celebrate NZ Privacy Week and Māori Language Week | Te Taura Whiri i te Reo Māori.
Mohawk Media produced a short animated film and infographic overview of privacy at home, work and play, highlighting the AskUs and AboutMe tool on the Privacy Commission’s website.
Watch the animation -
http://mohawkmedia.co.nz/video/privacy-is-about-building-trust/
Mohawk Media produced a short animated film and infographic overview of privacy at home, work and play, highlighting the AskUs and AboutMe tool on the Privacy Commission’s website.
Watch the animation -
http://mohawkmedia.co.nz/video/privacy-is-about-building-trust/
Infographics
Static infographics and packages
"Statistics are more than just numbers; they can chart change, record history and be a tool for decision making. This fantastic new infographic is a great visual record of our progress."
Craig Foss, Former Minister of Statistics
"Statistics are more than just numbers; they can chart change, record history and be a tool for decision making. This fantastic new infographic is a great visual record of our progress."
Craig Foss, Former Minister of Statistics
Untitled Slide
Infographics packages evolving into multichannel communications and multiple languages.
Did You Know series for New Zealand Drug Foundation.
Started as 3 animated videos about alcohol, cannabis and volatile substances, remixed into comic strips, infographics, booklet.
Then animations on methamphetamine and synthetic psychoactive substances.
Translated into te Reo Maori & Chinese, soon Tongan and Samoan.
Now - animation and infographic on how to use resources in community.
Evergreen content - remixable on demand.
Did You Know series for New Zealand Drug Foundation.
Started as 3 animated videos about alcohol, cannabis and volatile substances, remixed into comic strips, infographics, booklet.
Then animations on methamphetamine and synthetic psychoactive substances.
Translated into te Reo Maori & Chinese, soon Tongan and Samoan.
Now - animation and infographic on how to use resources in community.
Evergreen content - remixable on demand.
Remixable Media
As much as possible source and release under Creative Commons license.
Now Tohatoha Aotearoa Commons NZ - Mohawk Media Brand
Watch CC Kiwi to learn about CC licensing.
https://www.youtube.com/watch?v=AeTlXtEOplA
The Noun Project - CC licensed icons - global visual language.
Now Tohatoha Aotearoa Commons NZ - Mohawk Media Brand
Watch CC Kiwi to learn about CC licensing.
https://www.youtube.com/watch?v=AeTlXtEOplA
The Noun Project - CC licensed icons - global visual language.
Creative Director
My role as creative director is to realise client vision, mange creative team and accounts. Other principal is Technical Director
As a small agency we have to wear many hats - use tools and processes to replace people and departments.
Manage a remote team of specialist contractors and creative partners - illustrators, animators, voice artists.
Mission Impossible - project by project basis
Managing Director role split between us and our toolkit.
As a small agency we have to wear many hats - use tools and processes to replace people and departments.
Manage a remote team of specialist contractors and creative partners - illustrators, animators, voice artists.
Mission Impossible - project by project basis
Managing Director role split between us and our toolkit.
Photo by Gerry Dincher
Ideas
Capture ideas, put into actionable container, work out if they are any good later.
Paper & Pen
Trello Studio
Teamwork projects
Paper & Pen
Trello Studio
Teamwork projects
Photo by Xurxo Martínez
Knowledge
Pipeline - make sure right people know the right things to make the right decisions at the right time
Photo by Ewa Rozkosz
Projects
Three Stages to every project - every one is a communications challenge
1. Define - What is needed, Who for, Where are they watching, Why it it needed (purpose), How will we solve problem?
2. Refine - draft script, animated storyboards, mockup infographic, look & feel
3. Create - production, post, publish
http://mohawkmedia.co.nz/creative
Trello internally / Teamwork clients
Publish & Promote advise clients (closed captions etc.)
1. Define - What is needed, Who for, Where are they watching, Why it it needed (purpose), How will we solve problem?
2. Refine - draft script, animated storyboards, mockup infographic, look & feel
3. Create - production, post, publish
http://mohawkmedia.co.nz/creative
Trello internally / Teamwork clients
Publish & Promote advise clients (closed captions etc.)
Photo by wkc.1
Time
Photo by Anna & Michal
Files
GDocs, Teamwork for client docs, Dropbox
Version control!
Create containers for every new project.
Don't waste time looking for files.
Version control!
Create containers for every new project.
Don't waste time looking for files.
Photo by Domiriel
Communications
Internal and external people
1. Team - collaboration, communication, decision making, knowledge sharing, version control
2. Clients - expectations, milestones, feedback and sign-off
For fun check out clientsfromhell.com for freelancers war stories.
1. Team - collaboration, communication, decision making, knowledge sharing, version control
2. Clients - expectations, milestones, feedback and sign-off
For fun check out clientsfromhell.com for freelancers war stories.
Photo by raiznext
Privacy
Brave, DuckDuckGo
Think before you post/tweet - your future boss is watching.
Manage your online identity.
Think about leaving a research trail.
1. Brave Browser (do not track me)
2. DuckDuck Go (search without a history
3. Cryptocat - (private encrypted chat)
Prism-break.org - open alternatives
Manage your online identity.
Think about leaving a research trail.
1. Brave Browser (do not track me)
2. DuckDuck Go (search without a history
3. Cryptocat - (private encrypted chat)
Prism-break.org - open alternatives
Photo by robjewitt
ReviewStudio.com
Many eyes make great work - until sign-off and final production kicks off.
Then... Change Request!
Then... Change Request!
Photo by quinn.anya
Hootsuite.com
Multiple identity management.
Careful who are you logged in as.
Sometimes single logins safer
Careful who are you logged in as.
Sometimes single logins safer
Photo by Link Humans UK
Videoscribe.co
DIY Animation
Review
- What, Why, Where?
- Useful features?
- In your own work?
- Collaboratively?
- Present to Group
Photo by AndGeorgeMakes4 Studios
