DEFINITION Pathos pertains to the emotional values of something. If you ever feel a tug at your heart, or even something that can make you cry wether it be from a speech or a book or anything else, then that is the emotional power of pathos.
REAL EXAMPLE Sarah McLachlan - Animal Cruelty Commercials. The sad song she sings adds a sad appeal to the commercial. Every time you watch this commercial, you become so emotionally attached.