What is rhetoric?

It's not just persuasion.

It's the study of how authors and speakers achieve their purpose through the skillful and effective use of language.

What is their purpose?

• to persuade
• to inform
• to entertain
• to appeal
• to explore

Aristotle (384-322 B.C.E) is the father of rhetoric.

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Now draw it in your journal.

Why did he use a triangle?

Let's examine rhetoric in Lou Gehrig's Farewell Speech.

SOAPSTONE

• What was his subject? 
• What was the occasion? 
• What was his purpose? 
• What persona did he project as a speaker?
• What was his tone? 

How do writers reach audiences?

They appeal to their emotions.

They appeal to their intelligence.

They appeal to their sense of trust.

Journal: Which do you think is the most important and why?

Who was challenged to the ice bucket challenge?

On a note, write whether you are for or against the challenge. No need to explain why.

Your Assignment:
I have been challenged. Should I do it or not? I would donate either way.

In your groups...

• Choose a leader
• Leader, delegate who will do what
• Use your phones to look up pros or cons. 
• Present your argument using ethos, pathos, and logos
• Keep SOAPStone in mind. What would be appropriate and effective? 

Each group will have no more than 5 minutes to present.

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