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Slide Notes

DownloadGo Live

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Published on Jan 04, 2016

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PRESENTATION OUTLINE

2016
SLBO Marketing

Marketing Goals Identifed

  • Select team to learn how to Modify Website
  • Add Deals & Events - ensure team/schedule is in place to provide ongoing updates
  • Interview & Select Film Company for Infomercial
  • Write blog that connects our social media

Marketing Goals - Continued

  • Look at sponsor feasibility for increased revenue
  • Get infomercial in appropriate hands by Memorial Deadline

Next Phase of Websites

We need content and Interaction!

Our Website Challenges

  • Correct links need to established
  • Need additional content for "things to do"
  • Need regular updates for events
  • Need better, more relevant pictures of the lake
  • Need a deals page
Over 11% of visitors tap on tours and events -

Opportunity

Our efforts could do double-duty
Photo by Ravages

Shasta Cascade Weekend Sports Festival

May 27-29
Photo by marfis75

California's New Race Adventure

SportsFest is anticipating 2000 Athletes, with an overall attendance at the expo estimated at 10,000 to 15,000 thousand attendees
Photo by Sky Noir

Demographics of the Participants

What we are looking for!
Photo by Greg_e

Gender

Household Income

How do we get attention?

when we can't afford their price 
Photo by tranchis

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