1 of 6

Slide Notes

DownloadGo Live

Social Listening

Published on Nov 18, 2015

No Description

PRESENTATION OUTLINE

Social Listening

Photo by pamhule

Your brand is what people say about you when you’re not
in the room
-Jeff Bezos,
Founder of Amazon

With social media
they know you’re in the room and they still tend to say it.

How it works

  • Billions of conversations happen online each day
  • Public social data is aggregated by companies
  • Strategic key word search can pull conversations together
  • Then, you can analyze those conversations
  • Decide how to join the conversation; turn to action

GNIP

Gnip: http://gnip.com/

Big data aggregator

Let's try this

Topsy.com (It's FREE)