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Sales & Marketing

Published on Nov 20, 2015

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PRESENTATION OUTLINE

1.

2015 ACTIVITY PLAN

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2.

COLD SOLUTIONS

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3.

STREGTHEN THE RELATIONSHIP WITH KEY ACCOUNTS

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4.

STRENGTHEN THE PRESENCE - COLD SOLUTIONS

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5.

NESCAFE ICE LAUNCHING

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6.

HOT SOLUTIONS

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7.

SHARE THE JOY PROMOTION

  • Focus channel :
  • Duration: Jan & Sep.
  • PFME:
  • KPI : Uplift
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8.

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9.

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10.

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11.

SOLUTIONS AWARENESS WORKSHOP

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12.

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13.

PLAN OF LAUNCHING:

  • Printing POSM.
  • Branding: such as Pool Bars,bshades,towels..etc.
  • Sampling plan & E- survey.
  • Duration: May - October
  • PFME: USD 5K.
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14.

NESCAFE ICE LAUNCHING

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15.

PARTICIPATING IN KEY LOCAL ACTIVITIES
Coordinate with retail and A&P team to get the calendar
and participate by sampling.
PFME: USD 6K.

Photo by Haags Uitburo

Sherif El Aggan