Why video marketing?

LISTINGS WITH VIDEO

SELLERS WANT VIDEO

Common Objections

I don't like how I look.

They won't like me.

It's too hard.

It's too expensive.

How
to get
started

Types of Videos

• Agent Profile/Bio
• Community
• Listing video
• Q & A
• Testimonial

Of homebuyers who use video in their search, 86% use it to research a particular community, while 70% use it to tour the inside of homes

Getting
Your
Video
Seen

Things to Consider

• Who is your target?
• What story are you telling?
• Know what quality looks like!
• What is the shelf life of this topic/video?

Distribution Channels

• YouTube
• Facebook
• Your blog/website
• Twitter, Pinterest, G+
• Email newsletter

DIY
options
+
Tips
& Tricks

Editing Programs/Services

• HDHat
• Videolicious
• Wellcome Mat
• Animoto
• Google Hangouts/Screenr
• WeVideo

Graduate Level

• Custom intro/outro
• Playlists
• Be HUMAN
• Keep it short
• Make it shareable
• Pay attention to your audio