HOW DO YOU START

PUT IT IN PERSPECTIVE

WHERE ARE YOU?

THE 'HOOD'

• What has a big impact
• What's similar
• Scale
• Amenities

THE SITE

• Placement of spaces
• The A&D Team
• Vistas

NATURAL FEATURES

• Vista | Views
• Features | Amentities
• Indoor|Outdoor Spaces

INSIDE THE BOX aka BUILDING

• Shapes, Geometries
• Adjacencies
• Circulation
• Systems, Operations

MR. or Mrs. Who?

CLIENT PROFILE

• Husband and Wife
• CEO
• Business Owner
• Dean
• Developer

CLIENT CHARACTERISTICS

• Practical
• All about Function
• Timeline
• Cost

TARGET AUDIENCE

• Employee
• Generation
• Demographics
• Student
• Survey

WHAT?

YOU WANT TO BUILD WHAT?

• Project Type
• Trends
• Competition
• Is it innovate

WHY DO YOU WANT TO BUILD THIS?

• Purpose
• Dominant Features
• Common Issues
• The 'experience'
• Opportunities

LET'S PLAY TOGETHER

• Functionality
• End-User Needs
• Surveys, Questionnaires, Focus Groups
• Sq.Ft Requirements, equipment, materials
• Adjacencies

"Projects are a series of rooms and spaces serving a utilitarian function."

LET'S GET CLOSER

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HOW?

• Good use of spaces
• Multi-functional spaces
• Security
• Public/Private
• Durability
• Connectivity
• Hiearchy