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Published on Nov 22, 2015

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MORE DECKS TO EXPLORE

PRESENTATION OUTLINE

1.

STARBUCKS

SERVICE MARKETING
Photo by Libelul
2.

SEGMENTS

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3.

SEGMENTS

  • Sole purpose is to study
4.

NERDS

(STUDENTS ARE A TYPICAL SIGHT IN STARBUCKS DURING BREAKS OR AFTERNOON)
Photo by Libelul
5.

TECHIES

(AT ANY TIME OF THE DAY GADGET USERS ARE PRESENT)
Photo by Libelul
6.

ON-THE-GO

(MOST COMMON CUSTOMERS. THEY ARE MOSTLY THE ONES WHO ONLY GO THERE FOR THE COFFEE)
Photo by Libelul
7.

LONERS

(FOR SOUL SEARCHERS A PLACE TO UNWIND/RELAX)
Photo by Libelul
8.

TAMBAYERS

(GROUP OF FRIENDS WHO USUALLY CROWDS THE STORE)
Photo by Libelul
9.

COUPLES

(NEW TREND OR KIND OF BOND; MOSTLY LOVERS FILL UP THE COFFEE SHOP)
Photo by Libelul
10.

PROFESSIONALS

(THERES ALWAYS A PRO WHO MEET UP WITH CLIENTS OR TO CLOSE A DEAL & NEGOTIATE)
Photo by Libelul
11.

PROFILE OF SEGMENTS

Photo by Libelul
12.

AGE

13.

PRICE RANGE OF SPENDING

14.

PRICE RANGE OF SPENDING

15.

PAIN ENDS

16.

SOLUTIONS

17.

TIME OF STAY

18.

TIME OF STAY

19.

ON-THE-GO

  • Crowded
  • Poor service
Photo by Libelul
20.

END

ESTAMPADOR, FADRIGALAN, FLORES, GOMEZ, JUANENGO
Photo by Libelul

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