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Traceability and Transparency as competitive advantage

Medical and recreational marijuana / cannabis businesses are required by the Cole Memo to be very transparent in all their dealings and rigorously compliant with all rules and regulations. By being 'extra-compliant' and robust in all business systems and operational controls including seed to sale traceability, businesses can turn these requirements in to competitive advantage.

PRESENTATION OUTLINE

Traceability and Transparency as competitive advantage

Eric Ogden - WeedTraQR
Photo by dsevilla

Who I am

  • Cannabis advocate and connisseuer
  • Tech entreprenuer, MBA Seattle U
  • Believe in the 'triple bottom line' and agile software development
  • Help companies with process automation
  • David Busby, founder of WeedTraQR excels with automating processes, compliance and traceability

WHo's here and why does it matter?

  • Cannabis growers - medical / 'rec'
  • Dispensary owners
  • M91 applicants
  • Both?
  • Ancillary products and services.
  • Other?
Photo by Photo Giddy

What is traceability?

  • Tracks cannabis from seed to sale
  • Chain of custody - where is it and who is handling it?
  • Essential for all cannabis businesses moving forward

Why is it necessary?

  • Prevents 'diversion' - i.e. 'where the weed at?'
  • Taxation, testing, adult use
  • Provides data individually and in the aggregate
Photo by 55Laney69

Cole Memorandum - advisement to US attorneys

  • sales to minors
  • revenue to cartels
  • diversion to other states
  • cannabis ops for drug distribution
  • violence and firearms
  • drugged driving
  • public lands grows
  • possession on federal property
Photo by Inventorchris

What is transparency?

  • Being 'open source' with operating data
  • Secure operations, robust financial controls, integrated traceability
  • The 'clear globe' analogy - everything is visble, but protected and contained
Photo by Rene Mensen

Why be a transparent business?

  • Banking, other professional services
  • Respect / stature in business and in the community
  • Favorable consideration for MMJ when moving in to a more regulatory environment (qualifying for I502 or M91 license)
Photo by Ed Yourdon

'Big C' compliance

  • 'Up front compliance' - getting licensed and approved
  • Robust operational structure, etc
  • Building, security, financial controls, HR, legal, money and tax issues / handling
  • Secure, but open systems, open source - 'open book'
Photo by VeldaZ

'Small c' compliance

  • Traceability - seed to sale
  • On-going operational compliance includes: inventory, financial operations, employees etc.
  • Make traceability part of everyday activities
Photo by IvanWalsh.com

Traceability technology options

  • Barcodes - 2D scan code
  • RFID - radio frequency tags
  • NFC - near field communications
  • QR - Quick Response codes
  • ERP or SaaS?
Photo by QRiousCODE

Technology Considerations

  • Mobile?
  • Modern?
  • Modular? - easy to integrate?
  • Purpose-built?
  • Cost of deployment and operation
Photo by Johan Larsson

the future

  • Traceability is critical and shortest route between A-B
  • Traceability - the fulcrum for integration with other services
  • Laws / regulation harmonizing, requiring robust traceability
  • MMJ or 'recreational' traceability and transparency are essential!

Questions / discussion