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Effective Communication

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PRESENTATION OUTLINE

An Introduction To:
Effective Communication Strategies of Persuasion & Influence

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What does it mean to becoming a master of persuasion and influence through powerful communication strategies?

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Gaining rapport so that your prospect will believe what you say and/or present to them without them analyzing it

You can NOW Influence

the following in your prospects
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Influence Their

  • Beliefs
  • Feelings
  • Emotions/Sensations
  • Habits
  • Actions
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You will be talking to their

SUBCONSCIOUS MIND

They will accept what you are saying as true

They will not analyze what you say

What does this mean

for your business?
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Now you can get people to TAKE ACTION and influence their behaviors, attitudes, actions, and beliefs. This means you can create faster change in your clients.

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This creates a SAFE atmosphere and a format for easier change

You MUST Gain Rapport

Rapport is a connection/in sync feeling
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Think of someone you just "clicked" with

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Now think of someone you have NOT clicked with

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Who would you trust more?

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Rapport gets your prospects to feel like they can know, like, and trust you

WARNING! People who feel "in rapport" will open up and sometimes tell you things you just don't want to hear!

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The Foundation of rapport...

What you MUST do first...
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Matching

Like Attracts Like
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Vocal Matching

  • Voice
  • Volume
  • Tone
  • Rate of Speech
  • Words

Physical Matching

  • Posture
  • Movements
  • Gestures
  • Leaning
  • Head nods
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Mirroring

Develop a mirror image of them. NOT MIMICKING
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Mirror the way they are sitting and standing. Wait 1 beat

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Once you gain rapport, you can start LEADING them into YOUR reality

Embedded Suggestions

Gaining rapport with words
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Embedded Suggestions are commands that are hidden that evoke emotions and actions

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YOU LIKE ME

You, like me... 

You, like me, see the true value of having am amazing portrait of your family hanging on your wall...

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Feel, Felt, Found

I know how you feel...
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I know how you feel, I have felt the same way before, and I have found that ...

Ready?

Ready, NOW, to make a decision?
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Magic Trance/Trigger Words

Get people to believe what you are saying
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Why do these work?

We all have core needs that keep us safe. These words play on those needs and insecurities. If we DO NOT follow along with these words and accept what follow, it can go against our survival mechanisms, morals and convictions.

What follows these words get your prospects into a more agreeable state…

Examples of Magic Trance Words

  • Everybody knows...
  • Everybody says...

More Trance Words

  • Most people...
  • There is an old saying that...

More Trance Words

  • Easily
  • Naturally
  • Unlimited
  • Aware
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More Trance Words

  • Realize (ing)
  • Experiencing
  • Expanding
  • Beyond
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Ideo-sensory Trance
Putting some of these words together now can really evoke a positive “ideosenory trance”

Trance states that are activated by thoughts

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Deep Trance Words

  • I wonder
  • Imagine
  • You have the power
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I wonder how happy this will make you when…

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Imagine walking into your house and seeing the portrait on your wall.

I am hoping that you have the power to make a decision by today at 3:00 pm. And you know what will make you feel really good, don’t you?
You’ll be happy with the decision you make, won’t you?

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Letting People Evoke Their Own Trance States…

How did you make the decision the last time you…?

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Questions

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