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Slide Notes
Start with your name and the name of your project. In some cases, a presentation will start with an attention-grabbing opening, an anecdote, a dramatic stat or fact, or a question for the audience. These devices help to engage the audience, grab everyone's attention, and establish your confidence as you get going.
Project #1
A simple 10-slide template for a startup pitch that explains what the startup does, how it works, who is behind it, and other basic elements.
MORE DECKS TO EXPLORE
PRESENTATION OUTLINE
DANCE CRUSH
CONNECTING US TO INSPIRATIONAL INDEPENDENT DANCERS AND DANCE MAKERS
Start with your name and the name of your project. In some cases, a presentation will start with an attention-grabbing opening, an anecdote, a dramatic stat or fact, or a question for the audience. These devices help to engage the audience, grab everyone's attention, and establish your confidence as you get going.
Photo by Nina Matthews Photography
LINKING DANCE ARTISTS TO FANS
A WEEKLY E-DIGEST OF PROJECTS, A DIGITAL DIRECTORY
Explain what the project/product/service actually is. What does it do? How does it work in very simple terms. This could be a short "elevator pitch" summary of your project so that people know exactly what project you're pitching.
Photo by alexbrn
WHAT PROBLEM IT SOLVES
- Dance artists feel isolated and invisible, this aims to gather a stronger collective voice and body of work to shift the balance of influence
- Dance organisations are fab but not as interconnected as they could be so dance artists lack opportunities to streamline communications
- Dance fans rarely get an insight into the process of dance making beyond localised schemes
- DANCE CRUSH is a playful way of forging A STRONGER, BETTER CONNECTED DANCE SECTOR LESS RELIANT ON PROGRAMMERS AS GATEKEEPERS
Explain why this product/service is needed and provide some context for your project. Why is the problem worth solving?
Photo by List [trade break - catching up]
WHO IT SERVES
INDEPENDENT DANCE ARTISTS, PROGRAMMERS AND DANCE FANS
Make clear who this project/service/product is aimed at. Is it for a particular geographic audience, or a particular demographic group? Or is it for people with a particular interest (i.e. a psychographic?) Or maybe it's for people who have a particular problem or a certain need. Make clear who you are building this product/service/project for so that it's clear who will benefit from it.
Photo by Jeremy Brooks
MARKETING
- Greenwich Dance existing digital audiences
- Agreed investment by national and international partner organisations to share with their networks
- Formative evaluation will aim to analyse the shift and from transactional marketing to a storytelling approach
- Aim to reach a weekly open rate of 60% to an audience of ???
How will people find out about this product/service/Web site/project? Mentioning vaguely that you'll use social media to get the word out is generally not sufficient. It's important to explain how you'll raise awareness for this in a marketplace that is increasingly cluttered with all sorts of new apps/sites/products/services launching every day. What techniques/tactics/tools will you use, or how will you go about taking advantage of existing or new platforms to reach your intended audience? How will you measure progress in reaching your audience? What will success look like in reaching your audience? What are key metrics/performance indicators that you'll be assessing as your project moves forward?
Photo by pedrosz
COSTS/REVENUE
- Costs include website/ webpage and e-digest design, editing and maintenance plus weekly curation, editing and dialogue.
- Income options: part of Grants for the Arts bid, investment from dance development organisations, research into other trusts and foundations, I guess advertising could be a future option?
How will you make ends meet? What do you expect your primary three, five or 10 costs will be? What do you expect your primary revenue streams to look like, and how long do you expect it might take for you to get to that point? Why will people pay for your service/product and how will the value proposition differ from other products/services people are paying for?
Photo by ⢠ian
TEAM/WHY YOU
- We are trusted by the independent dance sector
- We are a credible and respected partner for our peer organisations
- We develop work with attention to our location and local communities
- We're inventively looking for the gaps in provision in order to make a difference to dance
- We love dance. We are fans. We want to put the play and fun back into the sector.
What have you done in the past that has prepared you to take on this new challenge? Why are you well-suited to succeed in this venture? How will others help you, and what relevant skills/experience will they bring to the project? How will you go about building your team from here and adding necessary expertise?
Photo by Poe Tatum
OTHER KEY POINTS...
- Competition / duplication needs properly scoping out e.g. the red line, dance review and editorial sites and websites of dance orgs
- Focus group of dance artists to test the idea on
- Mapping out what skills are needed- design, curation, artist liaison, editorial
- Approach to Museum Crush - regarding the name!
- Will Culture 24 meet with us to share learnings?
Fill in additional information here that will answer questions lingering in the audience. What does the competitive landscape look like? What are some obstacles you anticipate you'll have to overcome? How will your design approach distinguish your project? What unique approach/vision/ideals do you have that inform the project in progress?
Photo by Daniel*1977
LAUNCH PLAN/NEXT STEPS
- QuickFire desk research
- Testing of needs with artists and peers
- Working first phase into Grants for the Arts application
What are the next steps you need to take? What are the key things you need to do to advance the project in the coming weeks and months? What is your timeline for moving forward? What does the roadmap for your project look like? What are your goals for the upcoming period?
Photo by ecstaticist
THAT'S IT FOR NOW
What amount of money, or what other kind of help would be helpful to you in advancing your project? How can people contact you afterwards to offer help?
Photo by www.ruffrootcreative.com
