A form of information that panders to our fears and anxieties. -Jacques Ellul
Propaganda is indifferent to truth and truthfulness, knowledge and understanding; it is a form of strategic communication that uses any means to accomplish its ends. -Walter Cunningham
a form of purposeful persuasion that attempts to influence the emotions, attitudes, opinions, and actions of specified target audiences for
ideological, political or commercial purposes through the controlled transmission of one
-sided messages (which may or may not be factual) via massand direct media channels. - Richard Alan Nelson
Who created this message and what is its purpose?
2. What techniques are used to attract viewer attention?
3. What lifestyles, values, and points of view are presented?
4. How might different people interpret this message differently?
5. What information is omitted from this video?