Salty Pawz

External Environment

• Economy
• Consumer trends
• Government
• Corporal Citizenship

Internal functional areas

• Operations
• Marketing
• Finance
• Accounting
• Management

internal stakeholders

• Manager & Owner (Wanda)
• Employees (Her 2 friends)

external stakeholders

• Government
• Suppliers
• Customers
• Creditors
• Shareholders
• Society

Components

• The business was established in 2010 as a sole proprietorship. Wanda has been claiming all of the income and expenses for her business on a Schedule C of her personal income return. She uses a CPA to prepare for her taxes, but maintains day-to-day bookkeeping herself. Salty Pawz has shown a profit since 2011.

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• Salty Pawz currently operates out of Wanda's home in South Carolina, and has had her kitchen certified by the local health department as a commercial kitchen.

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• She does not currently need a business license because all of her product is shipped and she has no customers coming to her home.

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• Salty Pawz does have a Federal Identification number for tax withholding purposes, a NC Sales Tax Identification number and is registered with the NC Employer Security Commision for the purposes of reporting NC Umenployment Insurance Tax.

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• Salty Pawz does have a Federal Identification number for tax withholding purposes, a NC Sales Tax Identification number and is registered with the NC Employer Security Commision for the purposes of reporting NC Umenployment Insurance Tax.

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• Two of Wanda's friends help her on a part-time basis, primarily at night and on weekends after their regular jobs. She pays them in dog treats and is not currentyl paying salaries or wages.

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• Wanda's brother-in-law manages her website, posting information about her products and keeping the information on the company current. He doesn't charge her anything, but she feels badly asking him to do too much work for "free".

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• Wanda spends most answering emails and inquires through Etsy and her website while her friends bake and package the treats. She is working 15 hours a day, 7 days a week and knows she can't keep this pace up much longer. She is very reluctant to change how she is doing business because she doesn't want to give up on the success she has built.

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• She is using the local "Pack & Ship" to get her dog treats to her customers, but sometimes she finds herself running to Pack & Ship more than once a day. She is trying to find out a better way to handle shipping but hasn't made any decisions about what would be best.

Purpose

• Wanda's most successful thing is operations because she is good at turning resources has into goods and services.