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Slide Notes

DownloadGo Live

Sparkplug Demo Day V2.0- 9Ene2017

Published on Nov 06, 2015

A simple 10-slide template for a startup pitch that explains what the startup does, how it works, who is behind it, and other basic elements.

PRESENTATION OUTLINE

Turning viewers into active relationships

We believe we can improve entertainment gamifying media

We now live in an attention economy

#ShiftHappens
Start with your name and the name of your project. In some cases, a presentation will start with an attention-grabbing opening, an anecdote, a dramatic stat or fact, or a question for the audience. These devices help to engage the audience, grab everyone's attention, and establish your confidence as you get going.

Attention Revolution

Radio --> Television --> Smartphone/Tablets

LACK of QUALITY OR ACTIVE ATTENTION

  • Confusing analytics & ratings
  • Misleading effectiveness of Marketing budgets
  • Less meaningful interactions with media & entertainment consumers
  • Limited revenue stream types
Explain why this product/service is needed and provide some context for your project. Why is the problem worth solving?

It's a Global Phenomenon (by 2020)

  • Gaming time will 2X fueled by e-sports (410 M hrs)
  • Messaging will grow faster than social media (440M hrs)
  • Video time will moderate (1470M hrs)

Untitled Slide

SPARKPLUG IS

Where media meets interactivity & gaming
Explain what the project/product/service actually is. What does it do? How does it work in very simple terms. This could be a short "elevator pitch" summary of your project so that people know exactly what project you're pitching.

Actual Content Partners

TV Azteca - ESLA.pro - Inspector Geek

IT SERVES

  • The sinking ship of Linear TV - Long form content producers
  • E-Sports Networks
  • Distinguished Youtubers
  • Gamers
Make clear who this project/service/product is aimed at. Is it for a particular geographic audience, or a particular demographic group? Or is it for people with a particular interest (i.e. a psychographic?) Or maybe it's for people who have a particular problem or a certain need. Make clear who you are building this product/service/project for so that it's clear who will benefit from it.
Photo by Jeremy Brooks

We'll build an audience

  • Tapping TV installed base with partnerships
  • Adding specific interactive layers for E-sports (Bets & Meta Games)
  • Leveraging actual communities of influencers (Youtubers)
  • Rewarding invites with virtual goods and multiple revenue streams for content creators.
How will people find out about this product/service/Web site/project? Mentioning vaguely that you'll use social media to get the word out is generally not sufficient. It's important to explain how you'll raise awareness for this in a marketplace that is increasingly cluttered with all sorts of new apps/sites/products/services launching every day. What techniques/tactics/tools will you use, or how will you go about taking advantage of existing or new platforms to reach your intended audience? How will you measure progress in reaching your audience? What will success look like in reaching your audience? What are key metrics/performance indicators that you'll be assessing as your project moves forward?
Photo by pedrosz

COSTS/REVENUE

  • Costs: Biz Dev, Platform Development & Marketing
  • Content partners cut (70-30%)
  • Revenue: From memberships, specific game implementations and ads.
How will you make ends meet? What do you expect your primary three, five or 10 costs will be? What do you expect your primary revenue streams to look like, and how long do you expect it might take for you to get to that point? Why will people pay for your service/product and how will the value proposition differ from other products/services people are paying for?
Photo by • ian

TEAM

  • Jorge Suárez - CEO, SharkTank Mx closed deal, Forbes 30 Promises Mx
  • Cristian Quiroz - Producer & Programmer, +6 finished products, SW Architect
  • Luis Rodriguez - Backend, 15+years of experience @ Oracle.
  • Gustavo Quiroz - Lead Game Dev, Unity expert, Dev.Mx most renowned games.
What have you done in the past that has prepared you to take on this new challenge? Why are you well-suited to succeed in this venture? How will others help you, and what relevant skills/experience will they bring to the project? How will you go about building your team from here and adding necessary expertise?

TEAM / STUDIO

  • Has built more than 147 games
  • Was born from a community of 5544 gamedevs
  • Hustlers that sell - no previous VC ever.
What have you done in the past that has prepared you to take on this new challenge? Why are you well-suited to succeed in this venture? How will others help you, and what relevant skills/experience will they bring to the project? How will you go about building your team from here and adding necessary expertise?

LAUNCH PLAN/NEXT STEPS

  • iOS app available
  • Launch with TV Azteca in March (Extranormal)
  • Android app
  • ESLA.pro presentation June in biggest Tech event in Mx. (Campus Party)
  • Sparkplug Lens Tech (Find if your favorite content is in Sparkplug & invite)
What are the next steps you need to take? What are the key things you need to do to advance the project in the coming weeks and months? What is your timeline for moving forward? What does the roadmap for your project look like? What are your goals for the upcoming period?
Photo by ecstaticist

Seed: $ 900 K.

  • 18 months runway
  • HQ/Bizdev in SV
  • Platform development
What amount of money, or what other kind of help would be helpful to you in advancing your project? How can people contact you afterwards to offer help?

OTHER KEY POINTS...

  • Competition
  • Obstacles
  • Possible exits
Fill in additional information here that will answer questions lingering in the audience. What does the competitive landscape look like? What are some obstacles you anticipate you'll have to overcome? How will your design approach distinguish your project? What unique approach/vision/ideals do you have that inform the project in progress?
Photo by Daniel*1977