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The Cocoa Bean

Published on Nov 23, 2015

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PRESENTATION OUTLINE

THE FAIR TRADE STORY

OF THE COCOA BEAN
Photo by USAID_IMAGES

1519 - HERNANDO CORTEZ

FIRST BROUGHT THE COCOA BEAN TO EUROPE

COLUMBUS FOUND IT FIRST

BUT DIDN'T SEE IT'S POTENTIAL. BAD LUCK CHRIS. :(

1657 - CHOCOLATE HOUSE OPENED

THE COFEE MILL AND TOBACCO ROLL WAS OPENED BY A FRENCHMAN IN LONDON

FROM THERE ON

EVERYONE PRETTY MUCH BECAME OBSESSED WITH EATING CHOCOLATE
Photo by marcp_dmoz

BUT THAT'S ENOUGH HISTORY FOR NOW

WE'RE HERE TO LEARN ABOUT THE FAIRTRADE OF THE COCOA BEAN
Photo by vale ♡

40% OF THE WORLDS COCOA

COME FROM CÔTE D'IVOIRE, 15% FROM GHANA AND 15% FROM INDONESIA

FORCED CHILD LABOUR

WAS A COMMON PROBLEM ONLY A FEW YEARS AGO IN CÔTE D'IVORE
Photo by Brad Ruggles

ANOTHER PROBLEM WAS

MOST ADULTS WAGES WERE BELOW THE POVERTY LINE
Photo by geezaweezer

IT PROBABLY DIDN'T HELP

THAT THE PRICE OF THE BEANS WERE DETERMINED IN LONDON AND NEW YORK
Photo by @Doug88888

SO FAIR TRADE STEPPED IN TO HELP

MOST CHILDREN CAN NOW...

  • Go to school
  • Earn for themselves
  • Be fed every day
Photo by angela7dreams

ADULTS CAN NOW...

  • Be sure they have enough to feed their family
  • Give back to the community
  • Guarantee a roof over their child's head
  • Understand trade better
  • Start their own businesses
Photo by S Martin

PEOPLE IN GHANA AND CÔTE D'IVOIRE

NOW KNOW THAT THEY HAVE ENOUGH TO KEEP GOING

THANKS TO FAIRTRADE

Photo by jovike

SO PICK UP A BAR

AND HELP IMPROVE LIFE FOR THOSE IN POORER COUNTRIES
Photo by HowardLake