PRESENTATION OUTLINE
Problem
- It's 2015
- Sending emails is still hard
- Countless time spent in building responsive templates
This is NOT the email you want
EaaS only solves half of the problem
- (Mostly) No template support
- What if Yahoo decides to decline your Mailgun emails because "too many emails are sent from the same server"? (true story)
- Too much time is spent on building a tracking system with webhooks
Email Routing
- I want all mails going to "@qq.com" sent from SendGrid
- No emails going to .edu mailboxes should go through Mailgun
- Send emails to @yourcompany.com from a special SMTP server
- ... you name it
Deferred Mails
- Send all activation emails four times as a reminder for users (right now, in 3 days, in 5 days, in 15 days)
- When user finishes activation, cancel all future deferred mails with a single API call
Possible Business Model
- Monthly subscription?
- On volume plans?
- Free for limitted volume
Competitive Analysis
- Template providers
- EaaS
- No one offers a "one-stop" solution.
Financial Projections and Key Metrics
[nothing for now]
Current Status:
Very early stage [idea stage]