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Verbal and Visual Support in Presentations

Published on Sep 14, 2016

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PRESENTATION OUTLINE

Verbal & Visual Support

Adler, R., Elmhorst, J., Lucas, K. (2013). Communicating at Work. McGraw Hill: New York, NY. 
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Supporting material is anything that backs up the claims in a presentation.

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Functions of Supporting Material

  • Clarity
  • Interest
  • Proof
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Verbal Support (p. 290)

  • Definitions
  • Examples
  • Stories
  • Statistics
  • Comparisons
  • Quotations
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Citing Sources

within your presentation
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Citing

  • Cite in a way that adds to credibiilty.
  • Cite sources that have credibility with YOUR audience.
  • Long citation? Restate the point.
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Visual Support

Visual Aids

  • Show how things look
  • Show how things work
  • Show how things relate to one another
  • Emphasize important points

Types of Visual Aids

  • Objects & models
  • Photographs & Videos
  • Diagrams & Graphs
  • Lists & tables
  • Pie, bar & column charts
  • Pictograms

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Mediums for Visual Aids

  • Chalk & dry erase boards
  • Flip charts & poster boards
  • Computer displays
  • Handouts

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Software - Advantages

  • Onscreen show with special effects
  • Organize notes for self
  • Create charts, graphs & tables

Software - Dangers

  • Poorly conceived messages
  • Design over content
  • Overly complex presentations

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Guidelines

for Visual Aids
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Selection

  • Have a reason for visual
  • Keep slide show brief
  • Match sophistication of audience

Design

  • Make sure large enough to see
  • Simple design & few words
  • Label all items
  • Display, only if speaking about
  • Make sure they'll work in the room
  • Practice!