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Visual Design

Published on Nov 22, 2015

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PRESENTATION OUTLINE

1.

VISUAL DESIGN

BY TEJU SHEARER AND MIKE BRAZELL
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2.

VISUAL LITERACY

ENCODING AND DECODING VISUAL IMAGERY
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3.

ROLE OF VISUALS

  • Abstract to Concrete
  • Motivational
  • Prior knowledge
  • Reduces learning effort
  • Directs attention
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4.

TYPES OF VISUALS

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5.

VISUAL ELEMENT DESIGN

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6.

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  • Arrangement
  • Balance
  • Color
  • Legibility
  • Appeal
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7.

TEXT ELEMENT DESIGN

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8.

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  • Style
  • Size
  • Spacing
  • Color
  • Capitals
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9.

WHAT VISUAL TOOLS DO YOU USE?

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Teju Shearer