VOTER BEHAVIOR

INCOME, OCCUPATION, EDUCATION

• Lower the income, vote Democrat
• Higher the income, vote Republican
• Level of education of affects how he or she votes
• College graduates vote Republican > high schoolers
• High schoolers vote Republican > grade schoolers

GENDER, AGE

• Women lean towards Democrats, about 5-10%
• Men lean towards the GOP
• People vote differently when dealing with:
• abortion, health care, social welfare matters, or military involvement

RELIGION, ETHNICITY

• Catholics and Jews vote Democrat
• African Americans vote Democrat
• North Americans vote Republican
• Latinos vote Republican

GEOGRAPHY, FAMILY

• Democrats are usually in the big cities of the North and East
• Republicans dominate much of the suburban America; smaller areas
• 9-10 married couples have the same views
• Same surroundings, same views