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Water

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PRESENTATION OUTLINE

WEBSITE ANALYISIS

Photo by kevin dooley

What is their mission?
Give water and plumbing to underprivileged kids
What are the main forms of aid?
Building wells and plumbing systems to people in need.
How much aid do they actually provide? $8,329,281

Photo by Timmy

What is the data?
1 in 10 people lack access to safe water, 1 in 3 people lack access to a toilet, children spend 125 million hours each day collecting water,
lastly every 90 seconds a child dies from a water-related disease.

Does the need exist?
Yes, in many countries the need for water is its top priority.

Photo by tomp77

How long is their history? 25 years old
How strong is their reputation? Super strong ⅘ reputation, highly recommended charity
How many partners, sponsors, and/or supporters do they have?
IKEA Foundation, PepsiCo Foundation, Caterpillar Foundation and The MasterCard Foundation
Has their financial stability been audited? They have been audited annually for 13 years
How much of your money actually goes to the cause vs into the cost of running the organization?
$8,329,281 vs $1,688,353
Is it really non-profit? Water.org is a registered 501(c)(3) non-profit organization

Photo by HowardLake

Who is the target audience? Supporters, and probable donors
What is the main form of info on the website? Pictures and statistics
What is the main appeal used? Logos
What is the main method of creating this appeal? Statistics

"The Global Water Crisis | Water.org." Waterorg. N.p., n.d. Web. 31 May 2016.

"Charity Navigator - Rating for Water.org." Charity Navigator. N.p., n.d. Web. 31 May 2016