"When asked what personal devices they cannot live without, wearable technology devices, such as smartwatches (40 percent) and Google Glass (39 percent), ranked higher than Kindles (27 percent), iPodsj/MP3 players (21 percent), and video game consoles (17 percent). The combination of functionality, fashion, and "cool factor" are landing wearable tech on mainstream consumer shopping lists."
Source:
http://www.cmo.com/articles/2014/6/16/Mind_Blowing_Stats_Wearable_Tech.html