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Why Your Nonprofit Needs A Chief Research Officer

Published on Nov 24, 2015

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PRESENTATION OUTLINE

THREE REASONS WHY

Your Nonprofit Needs a Chief Research Officer

REASON #1

Your CEO is overworked.

NO TIME TO LISTEN

With everything else on his or her plate, your CEO doesn't have time to dig into the strategic questions of the organization.

A CRO CAN CROSS SILOS

An experienced CRO can listen across all functions of the organization, and quickly identify the key strategic questions you need to answer.
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SPUR RAPID GROWTH

The fastest growing organizations spend at least 1% of their annual revenue on listening and testing,
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How many silos do you have in your organization?

An experienced CRO can listen across all functions of the organization, and quickly identify the key strategic questions you need to answer.
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Reason #2

Bad decisions waste money
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How will you know?

If that new idea is a good one?
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A CRO Knows

How to design and implement effective testing strategies
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