WP Pax

CONCEPT

• Warehouse to service licencees
• Customers can shop warehouse as well
• Warehouse+ pricing for mixed case of six bottles or more
• Retail pricing for less than six bottles
• Lots of bottles out of cases - simple signage - deals

PHOTOS FROM LONDON

MISC. IDEAS

• Cash near door to manage exits
• Promote multi-bottle purchases
• Weekly specials
• Location with good parking plus truck access
• iPad or computers for WPWS web site