Writing Marketing Copy
Published on Dec 06, 2015
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PRESENTATION OUTLINE
Writing copy for the purpose of advertising and marketing
Social Media Copy Challenges
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Words spreads fast
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Enganging
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Multiple Formats
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Instant feedback
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Viral potential
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Create your good copywriting!
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No Distraction
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Time!
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Know
Your Target
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Keep it
simple
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Tell Your Story
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- What is my audience actually looking for?
- Why would they be on my page at all?
- What does the user need most?
- What information do they typically search for?
- What trends or events might influence them?
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- Change Perspective
- Think Opposite
- Do Good
- Mix Things Up
- Zoom in - Zoom out
- Analogy
- Create Your Own Day
- Work with People Who Cares
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Ready to Rocks!!
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